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Last update Set. 23'
CORONA
#LISTENTOTHEOCEAN
C.
Every year, 8 million tons of plastic are discharged into the ocean. If this trend continues, future generations might not have the opportunity to experience the soothing sound of the sea.
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Corona has been actively engaged in the conservation of our oceans for some time. So, what actions can we take to address this issue? We meticulously surveyed Barra da Tijuca Beach, one of Brazil's most contaminated shorelines, and developed a tool to convert the rhythmic ocean waves into musical waves.
To amplify this urgent plea for assistance, we enlisted the talents of Donavon Frankenreiter and Céu.
#ListenToTheOcean - For every share Corona cleaned 10m² of polluted beach.
Role: Content Strategy
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